Effective Date: 1/1/2026
Guardian Financial Group (“Company,” “we,” “our,” or “us”) is committed to protecting your privacy and safeguarding your personal information. This Privacy Policy outlines how we collect, use, disclose, and protect your information when you visit our website or engage with our services.
1. Information We Collect
We collect information to provide financial services, including life insurance and related solutions.
1.1 Information You Provide Directly
Full name, address, phone number, email address
Date of birth and demographic information
Financial information (e.g., occupation, income range)
Insurance goals, preferences, and beneficiary information
Health-related information (when voluntarily provided and necessary for underwriting)
1.2 Information Collected Automatically
IP address, browser type, device information
Website usage data (pages visited, time on site, interactions)
Cookies and tracking technologies for performance and user experience
You may disable cookies in your browser settings; however, some features of the site may not function properly.
2. How We Use Your Information
We use your information to:
- Provide life insurance quotes and financial solutions
- Assist with applications, underwriting, and policy servicing
- Communicate with you regarding your inquiries, appointments, or services
- Send updates, reminders, and relevant service-related messages
- Improve website performance, functionality, and user experience
- Comply with legal and regulatory requirements
3. Communication Consent
By submitting your information through our website or forms, you expressly consent to receive communications from Guardian Financial Group, including phone calls, SMS/text messages, and emails.
- Message and data rates may apply
- Message frequency varies
- You may opt out at any time by replying STOP to text messages
- Reply HELP for assistance
Consent is not a condition of purchase.
4. Information Sharing and Disclosure
We do not sell your personal information.
We may share your information only in the following circumstances:
- With licensed insurance carriers, underwriting partners, and service providers to fulfill your request
- With trusted third-party vendors who assist in operations (e.g., CRM systems, communication platforms)
- When required by law, regulation, or legal process
Mobile Information Protection:
No mobile information will be shared with third parties or affiliates for marketing or promotional purposes. Information may be shared with subcontractors solely for operational support (e.g., customer service). All other use cases exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties.
5. Data Security
We implement commercially reasonable administrative, technical, and physical safeguards to protect your personal information.
While we take security seriously, no method of transmission over the internet or electronic storage is 100% secure.
6. Data Retention
We retain your information only as long as necessary to:
- Provide services
- Meet legal, regulatory, and compliance obligations
- Resolve disputes and enforce agreements
7. Your Rights and Choices
You have the right to:
- Request access to the personal information we hold about you
- Request corrections or updates to your information
- Withdraw consent for marketing communications at any time
- Request deletion of your data, subject to legal and regulatory requirements
To exercise these rights, contact us using the information below.
8. Children’s Privacy
Our services are not intended for individuals under the age of 18. We do not knowingly collect personal information from children.
9. Updates to This Policy
We may update this Privacy Policy periodically. Updates will be posted on this page with a revised effective date. Continued use of our website constitutes acceptance of any changes.
10. Contact Information
Guardian Financial Group
30 N Gould St, Ste N
Sheridan, WY 82801
United States
Email: [email protected]